Tennessee may not seem like the place where country music and high fashion would intertwine, but it does.
A recent study by Statista outlined the top luxury fashion brands in the United States. Utilizing Google Trends and ranking search volume interest scores, BetTennessee.com traded Tennessee sports betting for high rolling of a different kind and was able to determine how these brands rank within The Volunteer State.
Top Luxury Fashion Brands in Tennessee
Gucci Rules U.S., But Not Tennessee
For the entire United States, Gucci ranks No. 1 in brand awareness and brand popularity according to Statista’s study, and it’s No. 2 by a small margin to Burberry in brand ownership.
However, Tennessee’s Google Trends search volume returns a slightly higher ranking for Louis Vuitton. Gucci isn’t far behind, so it’s not hard to understand how luxury leather makers and the country music world go well together.
Louis Vuitton founded his French luxury house in 1854. The company produces luxury bags, leather goods, shoes, perfumes, watches, jewelry and other accessories. It is one of the world’s premier luxury brands.
One of the top places to shop Louis Vuitton in Tennessee is the Louis Vuitton store in The Mall at Green Hills in south Nashville. The Mall at Green Hills also includes stores for Gucci, Chanel and Yves Saint Laurent, which are among the top five favorite luxury brands in Tennessee.
Louis Vuitton ranks fourth in brand awareness and ownership in the United States, but it’s second in brand popularity, according to the Statista data.
Gucci, which was started in 1921 by Guccio Gucci in Italy, sells many of the same items as Louis Vuitton. It is now owned by the French conglomerate Kering. Dior, founded by French fashion designer Christian Dior in 1946, comes in at No. 3 for Tennessee, followed by Chanel at No. 4 and Yves Saint Laurent at No. 5.
The top five in brand awareness for the United States are Gucci, Chanel, Dior, Louis Vuitton and Prada. The top five in popularity are Gucci, Louis Vuitton, Burberry, Dior and Chanel. And then the top five in ownership are Burberry, Gucci, Dior, Louis Vuitton and Chanel.
If you’re looking to make a little spending money to afford those luxury brands, check out Tennessee sports betting promos at BetTennessee.com.
Author
Douglas Pils has been a sports journalist for 30 years in Texas, Arkansas and New York having worked for the San Antonio Express-News, the Associated Press, The Dallas Morning News and Newsday. He currently runs the Student Media Department at Baylor University.
